Items where Author is "P, Jamshid V"

K, Hamamali.E. and P, Jamshid V (2025) Triggering the Unplanned: The Role of Product Demos in Shaping Shoppers’ Impulse Buying. International Journal of Innovative Science and Research Technology, 10 (5): 25may787. pp. 978-982. ISSN 2456-2165