Items where Author is "Gupta, Palak"

Article

Dave, Meet and Gupta, Palak (2025) Elegance in Promotion: A Comparative Study of Advertising Techniques for Luxury Watches, Jewellery and Fashion. International Journal of Innovative Science and Research Technology, 10 (4): 25apr1343. pp. 1226-1235. ISSN 2456-2165

Dave, Meet and Gupta, Palak and Gandhi, Aastha and Sejpal, Bhakti (2025) From Visualization to Purchase: How Augmented Reality (AR), Virtual Reality (VR) and Artificial Intelligence (AI) Influence Consumer Purchase Decisions in Housing Design Decisions. International Journal of Innovative Science and Research Technology, 10 (4): 25apr1332. pp. 1295-1317. ISSN 2456-2165